First off - there are some cute patterns from Berroco for this yarn. Click here and see them all! A few of my favorites are Chu-Rippu, Kathie's Cowl, and Katsura.
Another fun thing you can do it deconstruct the yarn! Terry thought of this, and I think it's a great idea! The yarn itself is a knitted tube, so if you take a close look at one of the ends, it will unravel if you tug on the end:
They yarn will continue to unravel into a single ply yarn:
You will end up with a yarn that is around a Worsted weight, and somewhere in the neighborhood of 500 (!) yards.